A corporate identity extends far beyond just a company logo.  It's your image to the world but most importantly, to your customers and clients. From your stationery to your website, your corporate identity should be present in all marketing and collateral pieces that are produced. Although your marketing campaign can be specialized to target a particular message, it should always incorporate the "theme" of your identity. This philosophy ensures that when an identity is used properly, your company will become immediately recognized because your message is consistent.

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Merchant Services Network

We established a relationship with MSN in 2000, by giving them a complete corporate identity makeover. Once they selected a new logo, we began to apply MSN's new identity to all of their marketing and collateral materials, which were inconsistent at the time. We also constructed their first website and began an aggressive ad campaign. Our relationship has lasted long enough to see them through an identity update in 2005, which has kept them up-to-date and ahead of their competition.